Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from MyBlend (the "Website").
PERSONAL DATA WE COLLECT
When you visit the website, we automatically collect certain information about your device, including information about your browser, IP address, time zone and some of the cookies installed on your device. In addition, when you browse the site, we collect information about the individual web pages or products you display, which websites or search terms are referred to the site, and information about how you interact with the site. We refer to this automatically collected information as "device information".
We collect device information using the following technologies:
-"Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier. For more information about cookies and how to disable cookies, see http://www.allaboutcookies.org.
-"Log files" track actions that occur on the website, and collect data including your IP address, browser type, Internet Service Provider, referral/exit pages and date/time stamps.
-"Web beacons", "Tags" and "pixels" are electronic files used to record information about how to browse the site.
In addition, when you make a purchase or attempt to make a purchase through the Website, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number), email address, and phone Number. We refer to this information as "order information".
When we talk about "personal information" in this privacy policy, we talk about both device and order information.
HOW DO WE USE YOUR PERSONAL DATA?
We use the order information that we collect in general to fulfill all orders placed through the website (including processing your payment information, arranging shipping and providing you with invoices and/or order confirmations).
In addition, we use this order information to:
Communicate with you;
Screen our orders for potential risk or fraud; And
When you are in line with the preferences you have shared with us, provide you with information or advertising related to our products or services.
We use the device information we collect to help us screen potential risks and scams (in particular your IP address), and more generally to improve and optimize our website (for example, by generating analytics on how our customers browse and interact with the Website and to assess the success of our marketing and advertising campaigns). We may also use this information to re-target and promote our products to you.
SHARE YOUR PERSONAL DATA
We do not sell your data to third parties. However, we share your personal data with third parties (our necessary partners) to help us use your personal data, as described above. For example, we use Shopify to run our online store – you can read more about how Shopify uses your personal data here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the website--you can read more about how Google uses your personal data here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal data in order to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other legal request for information we receive, or to otherwise protect our rights.
As described above, we use your personal data to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, visit the Network Advertising Initiative (NAI) training page on http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
By using our website, you agree that third parties may process your IP address, in order to determine your position for the purpose of converting currency. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie that is automatically deleted when you close your browser). We do this to ensure that the selected currency remains selected and consistent when browsing our website so that prices can be converted to your local currency.
You can opt out of targeted advertising by:
FACEBOOK https://www.facebook.com/settings/?tab=ads
GOOGLE https://www.google.com/settings/ads/anonymous
BING https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not change the website's data collection and usage methods when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you reside in Europe, you have the right to access personal information that we have about you and to request that your personal data be corrected, updated or deleted. If you wish to exercise this right, please contact us via the contact details below.
In addition, if you are a resident of Europe, we note that we process your information to fulfill agreements that we may have with you (for example, if you place an order through the Website), or otherwise to pursue our legitimate business interests listed above. Please also note that your information will be transferred outside Europe, including to Canada and the United States.
DATA STORAGE
When you place an order through the website, we will keep your order information for our records unless and until you ask us to delete this information.
MINORS
The website is not intended for persons under the age of 18.
CHANGES
We may update this Privacy Policy from time to time to reflect, for example, changes in our procedures or for other operational, legal or regulatory reasons.
CONTACT US
For more information about our privacy practices, if you have any questions, or if you would like to make a complaint, please contact us by email at hej@myblend.se
